ikaria® Enlighten Shampoo naturally whitens and brightens. Botanical ikaria Enlighten Shampoo naturally whitens and brightens light-colored coats with patented optical brighteners. It will not damage, strip, or dry out a pet’s coat or skin and leaves their hair clean, soft, and glowing. It has a lavender and rosemary scent. Shampoo dilutes 4:1 and is safe for puppies and kittens over 8 weeks old. All ikaria ingredients are salon quality, human grade, and natural whenever possible. Ingredients: Deionized Water, Anionic and Amphoteric Surfactants (gentle cleansing agents), Lavender and Rosemary Fragrances, DMDM-Hydantoin (preserves and maintains quality), Tetrasodium EDTA (preserves and maintains quality), FD and C Violet #4